Markus Fromherz is Chief Innovation Officer, Healthcare, at ACS, a Xerox company, responsible for disruptive innovation in ACS’ payer, provider, and government healthcare businesses. Until 2010, Markus was a Vice President at PARC, Inc. (Palo Alto Research Center, formerly Xerox PARC), where he directed PARC's Intelligent Systems Laboratory. PARC, "the business of breakthroughs", works with its partners, from global corporations to government agencies to startups, to bring innovative concepts to commercial fruition. The Intelligent Systems Lab develops advanced information and automation systems based on intelligent user interfaces, language and image understanding, and reasoning algorithms. Applications range from business software to embedded systems to cleantech applications.

Markus also was a Principal Engineer at PARC, where he has led and contributed to several research, development, and technology transfer efforts in intelligent control systems for Xerox products, including the award-winning flagship iGen3™ digital production printing system. Markus' research interests were in the domain of intelligent embedded software include constraint-based modeling; model-based planning, scheduling, and control; and model-based design analysis and optimization. He has published widely and spoken internationally and has more than 40 patents. Markus joined PARC in 1992. He received his Ph.D. in Computer Science from the University of Zurich, Switzerland, and his M.S. in Computer Science from ETH Zurich.