MATT JOHNSON

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ABOUT MATT

Globally recognized expert in the field of pricing strategy and sales / marketing excellence. Broad experience leading global corporate pricing transformations as well as deep experience with pricing optimization and pricing software/tools implementation. Matt has worked with over 200 companies in more than 30 countries worldwide and these engagements have generated over 3 billion dollars in incremental annual profit dollars for those client companies. Hands on experience across a broad range of industries including: banking, insurance, financial services, travel/hospitality, transportation/logistics, rail, energy, industrial manufacturing, distribution, cpg/retail, high-tech, semiconductor/electronics, software and internet. Matt has worked extensively with both start-ups and Fortune 500 companies. Matt's previous industry experience includes three start-ups in the the software and technology space (one IPO and one acquired for $200M) and he remains active as a mentor to entrepreneurs and angel investor. Matt has been a guest speaker on various pricing topics at multiple prominent business schools, including Stanford, Duke, Berkeley, USC, UCLA, Rice and University of Texas. Matt has also been a regular keynote speaker at various industry conferences including Professional Pricing Society, FORTUNE Sales and Marketing Summit, OPI, and the American Marketing Association Specialties: Marketing strategy, pricing strategy, sales excellence, pricing transformation, pricing optimization, pricing process, revenue management, yield management, pricing software, internet search, e-commerce, internet advertising, entrepreneurship, start-ups, angel investing, venture capital, private equity.

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